Comparison
The definitive answer to 'who sells it, and for how much' - and a different kind of answer to 'should I?'.
Wine-Searcher has been the wine world's price engine since 1999. Its app scans a label or takes a typed name and shows where to buy, at what price, across millions of offers from tens of thousands of merchants - plus critic scores, vintage information and an encyclopedia of regions, producers and grapes. Jancis Robinson MW calls it 'the most successful, and seriously useful, price comparison website', and that is exactly the job it does.
WineGuide answers the question that comes right after the price. It starts the same way - photo or typed label - but instead of a list of offers it briefs you: a Quick Look, the wine's story in seven short chapters with cited sources, and four comparable alternatives with live prices across 25 countries. Then the practical part: ask whether this price is fair for this wine and vintage, whether it is drinking well now, what to serve it with, whether the cheaper alternative is the better buy. Use it in the shop with the shelf tag in front of you, or at home planning the week. Wine-Searcher tells you who sells it and for how much. WineGuide helps you decide what that price should mean to you.
| WineGuide | Wine-Searcher | |
|---|---|---|
| Core focus | A conversational sommelier briefing for the bottle in front of you | Finding who sells a wine and comparing merchant prices |
| Label photo identification | Yes - photo or typed label | Yes - label scanner in the app |
| Price comparison | Four comparable alternatives with live merchant prices across 25 countries | Yes - millions of offers from 55,000+ merchants, plus critic scores |
| Wine story and background | Seven short chapters, with sources cited so you can check them | Encyclopedia of producers, regions and grapes; critic scores |
| Ask follow-up questions | Yes - open-ended conversation: pairings, drinking windows, whether a price is fair | Search and reference pages rather than conversation |
| Cellar management | Not what it is for | Save wines and rate your own; cellar valuations with PRO |
| Where it runs | Poe (web, iOS, Android) | Web, iOS, Android |
| Cost | Poe account required; each use draws on Poe points | Free to search; PRO membership from US$8.25/month billed annually |
Written by the WineGuide team from Wine-Searcher's published information and public app listings, October 2026. Features and prices change - check the app itself for the latest. Sources: About Wine-Searcher · Wine-Searcher on the App Store · Wine-Searcher PRO. WineGuide's own features are described as built; try it and judge for yourself.